If there’s one thing all of us here at Garrison Brothers love more than producing the finest bourbon in the country, it’s sending it home with all you fine folks and seeing all the inventive ways you find to enjoy it. Pairing it with delicious BBQ, smooth cigars, and of course including it in your fantastic cocktail creations— you make our bourbon a part of your lives, and we truly do appreciate it.
Your persistent display of creativity is why we decided to create an event that caters to all of you: Bourbon Takeover of America.
Throughout the month of September, chefs and bartenders at local hot spots across the country are incorporating our bourbon into dishes and cocktails that will have y’all lining up around the block to give them a try.
The event, which began as “Bourbon Takeover of Texas”, was once a component of our annual Bourbon Brawl, where competition entrants would take the finely-crafted bourbon cocktail recipes they’d developed and show them off in their resident bars and restaurants. Over the years, the event grew bigger and bigger as more people across the nation wanted a chance to show off their mixology expertise.
One thing led to another, and Bourbon Takeover of America became a national phenomenon, with hundreds of different locations across the country participating in showcasing the flavors of our delicious bourbon in truly inspired cocktails and brilliant food pairings. In fact, with the rate things are going, “Bourbon Takeover of the World” may be a more fitting name pretty damn soon.
Now, you may be wondering, how on earth can I get in on this? Of course, in addition to showcasing the fine mixologists and chefs out there, the takeover is really all about all of you. We want to give you a chance to enjoy our premium bourbon in the most boundary-pushing, mouthwatering forms possible, which is why you’ll be able to find a participating location near you all throughout September and give everything a taste for yourself.
Whether you’re a newcomer or a bourbon takeover veteran, the first step you’ll need to take will be to download our app. Once downloaded, the app will show you which locations near you are participating in the event. And when you stop by one of our many participating locations and sample the variety of food and drinks they have to offer, you’ll have the opportunity to check into the restaurant or bar on the app and rate your experience.
And if finding all of the best spots to try out fine cocktails and food wasn’t amazing enough, each check-in and rating will earn points, and the ten participants with the highest scores will be the lucky recipients of a lovely prize package. The package will be the perfect reward for you bourbon connoisseurs, mixologists, and enjoyers alike: it includes a custom Garrison Brothers branded barrel head serving tray, mixing glass, stirring spoon, and jigger— everything you’ll need for the ideal at-home Old Fashioned setup. Does it get any better than that?
The Bourbon Takeover Of America has already begun, but it’s not too late to start planning your adventure, so check out the video and use the links below to learn more and download the app for Apple and Android devices.
